I just read an interesting article in A List Apart about how browsers that are forgiving of bad markup and css are bad for the web.

And I totally get it.

In fact, a failure of how standards apply to web pages is one of the reasons why, until really quite recently, I’d avoided having anything to do with Web Design. I hated it. I hated that even if you structured your code correctly it would look right only in half the browsers you tested in.

Well, this is going to change over the coming five years. Standards will become far more important, and odd hacks will slowly fade into the background. Browsers, my friends, are going to have to become a whole lot less forgiving.

And there lies the rub – with tougher browsers, building websites will become a lot harder for non-technical types. In fact, it could become near impossible. On the upside, tools like WordPress will be able to offer more choices to the user because the code will know that what it outputs to the browser will work.

So the internet’s going to get a lot better in the coming years… but if you’re not prepared to work hard at it then becoming a web developer or designer is going to become far tougher.

I was reading through some project management methodology just now (yay! My life is full of joy at last!) and came across the phrase “The Wicked Problem” in this line on Wikipedia:

Steve McConnell in Code Complete (a book which criticizes the widespread use of the waterfall model) refers to design as a “wicked problem” – a problem whose requirements and limitations cannot be entirely known before completion. The implication is that it is impossible to get one phase of software development “perfected” before time is spent in “reconnaissance” working out exactly where and what the big problems are.

Read more

A little while ago I came across a story about a couple of firms who had been sued in 2006 by Getty Images for illegal use of images on their websites.  One of the companies was a small accountancy firm in Liverpool, and the other a taxi firm in Taunton.  Both small companies.

Fair enough – you steal a picture, you pay the penalty.  However, these images were placed there not by the companies, but by the web designers they’d hired.  The end result came to a loss of reputation for the two firms (but perhaps some nice collatoral marketing) and added costs and hassle.

EPUK’s commentary on the copyright story

Now, I don’t have much sympathy for companies that steal copyright – they can offset their costs against taxes so shouldn’t really feel a need.  And given that a website is a business benefit, they should be paying for all images anyway as it generates money for them.  But what does stink is that they’ve been made to look stupid by web designers.  These are people we share our profession with.  Yet we see it all the time – images stolen from other websites, reused again and again after downloads from libraries… and it stinks.  I’m getting fed up of amateur designers who apart from generally designing poorly performing, slow and unusable sites, are also potentially getting their clients into a lot of trouble.

So these amateurs are busy cheapening the work we do by undercutting the true professionals, they’re damaging our reputations (could we be thought of like many back street mechanics?) and they’re encouraging many clients to DIY instead – something that could still cost them dearly in lost business, hassle and time.

Rant over!  Next I want to find out who Britain’s best web designer could be.  I’d like to hope it’s us!

I’m going to shamelessly nick a few images here from a site we designed, manage and host (Sniff Petrol) , but which is run and written by someone else. In finding this he showed a great example of why you should think about any new features you add to a website.

The idea seemed good enough – Car Magazine added a search terms Cloud, rather like a tag cloud, to their website to show what people were searching for. Problem is though, with any user generated content you have to watch carefully for abuse.

First off, they seeded the search cloud with a few terms that they obviously felt the aspirational and tasteful visitors would like – such as Aston Martin Vanquish, BMW M1, Ferrari and so on:

So far so good. Read more

Expensive mistakes can be avoided by just being a little bit careful. Imagine you’d spent many thousands on this marketing campaign, only to get it plastered around the web… for the wrong reasons.

I bet this chap’s getting the mick taken out of him something rotten.

If you can’t see it, try looking for the exhaust.

iStockphoto.com is one of those little secrets that people outside the web, design and photography worlds rarely hear about. Yet once you’re involved in this industry you learn to quickly spot pictures because frankly, they’re all over the place.

But we don’t mind – it’s a cheap source of images and graphic art for clients who are working to a tight budget, and it gives many artists and photographers access to new markets. Everybody’s a winner.

Well not quiet – while we cheerfully admit to where we get some of our images and graphics from, many rivals don’t. Most recently we saw one rival offering ‘custom’ Xmas e-cards for about £350 a piece. They would (we hope) have been bought on a less restrictive license than usual, but you’re still looking at a low cost item.

To show you, here’s one we did ourselves, in just five minutes. Not £350 worth of work. At all:

We could do about fifty in a day, at a cost of no more than about £100 plus our time. It’s even done in our in-house web-design style, which means there’s a pre-masked layout to work to. Easy-peasy.

Clearly, the road to success in business is more to do with marketing than fair pricing! Then again, I remember the realisation came that even if you could make a Coke rival product for 5p a can which tastes just as good, it probably wouldn’t outsell Coca-Cola, because people aren’t rational creatures when it comes to pricing. In fact, they’d be suspicious as to why it was so cheap.

I guess the same thing would apply to solicitors and the like, albeit in a slightly different way.  You go round to a few and they all offer to do the work for around the £150-£180 per hour level.  If one came up with a price of £20 an hour you’d immediately be worried as to whether they were professional or not, qualified, and so on.  Of course, the £150 an hour rate is going to exclude many people, so lawyers, rather than doing anything cheap, tend to get involved in pro-bono work instead.

You know, they say the customer is always right. Sometimes we may feel like this, but ultimately if a customer wants it, they should have it.

And these products let them have it:

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