The Google Generation Myth

Many people believe that the Google Generation, teenagers now, are an especially adept group, making skillful use of search engines and outperforming their older peers as a result.

It’s not true.

And not only that, if you look at the heaviest users of the web, it’s not kids in their late teens - it’s the elderly.  A fascinating report has been written, commissioned by JISC and the British Library which blows apart many myths about how different generations search for information using search engines.

Read their pdf - it’s terrific stuff…

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